Floward celebrates Emirati Women

Floward, the go-to online flowers and gifts delivery destination in the MENA region celebrated the annual Emirati Women’s Day at Abu Dhabi National Oil Company (ADNOC) and Dubai Airports on Thursday, August 26.  

Coinciding with the 50 years anniversary of the UAE’s, Emirati Women’s Day 2021 is particularly significant this year and is being celebrated under the theme of “Women: Ambitions & Inspiration for Next 50 Years” set by H.H. Sheikha Fatima Bint Mubarak, Chairwoman of the General Women’s Union and ‘Mother of the UAE’.  

Following that theme, Floward hosted flower stands at both locations and gifted female employees flowers with an empowering message of appreciation for their role in the development and advancement of the UAE.  

Additionally, Floward also launched an exquisite and exclusive collection especially curated for Emirati Women’s Day and a campaign encouraging people take this opportunity to gift beautiful arrangements to all the kind, powerful and strong women in their lives and thank them for all they do for society and the country.  

Established in 2017, Floward is a full-fledged e-commerce solution that offers prime fresh-cut flowers sourced from the best growers and farmers around the world and arranged locally by a team of florists and designers. Floward also offers cakes, chocolate and perfumes curated by the region’s most exciting designers bundled with its flower arrangements and manages the last-mile same-day delivery to ensure the best customer experience.