Stemming out of its corporate responsibility towards its communities, Floward, the go-to online flowers and gifts delivery destination in MENA and UK, signed a partnership agreement with the “For Them” association for the service of persons with disabilities in KSA. The signing ceremony was attended by Floward GCC Regional Managing Director Mr. Mohammad Al Arifi and Chairman of the Board of Directors Her Highness Princess Nouf bint Abdul Rahman bin Nasser Al Saud.
Through this partnership, Floward will be present in all the Association’s activities that are in line with the goals of Vision 2030 and which serve people with disabilities and support them at various levels.
Floward GCC Regional Managing Director Mr. Mohammad Al Arifi said: “Corporate responsibility is at the core of what we do at Floward and are strong believers in giving back to the communities we operate in. We dedicate 1% of our revenue to various activities centered around social responsibility because we are part of them, and we care about them. We always seek to partner with associations that share our vision and values, such as the “For Them” Association, which is concerned with serving people with disabilities, providing support and assistance to them, and empowering them to help them become productive members of society. Thank you to “For Them” association and Her Highness Princess Nouf bint Abdul Rahman bin Nasser Al Saud for giving us this opportunity to help and spread happiness and joy and to play a positive role in the lives of the beneficiaries of the association.”
Established in 2017, Floward is a full-fledged e-commerce solution that offers prime fresh-cut flowers sourced from the best growers and farmers around the world and arranged locally by a team of florists and designers. Floward also offers cakes, chocolate and perfumes curated by the region’s most exciting designers bundled with its flower arrangements and manages the last-mile same-day delivery to ensure the best customer experience.