Floward celebrates its first year in UAE

Floward, the go-to online flowers and gifts delivery destination in the MENA region celebrated its first-year anniversary since it launched its operations in the United Arab Emirates.  

To celebrate with the public, Floward used drones to distribute over 100 boxes of flowers to people in Dubai and Abu Dhabi and surprised some clients by delivering flowers using drones to their doorsteps.  

Floward also celebrated this milestone during a dinner held at the Ceasars Palace Hotel in Dubai where team members were given awards thanking them for their efforts and their role in growing Floward in the UAE.  

Floward launched its services in Abu Dhabi last year with a modest team of four people servicing a small number of orders per day, but it achieved significant and remarkable growth during the year by providing great service and high-quality flowers, gifts, and accessories. With this growth, the small team has grown into a team of 101 members and dozens of refrigerated delivery vans and drivers serving hundreds of daily orders across the entire country. 

Floward collaborates with many local and international brands such as “Godiva”, “Fae Perfumes”, “Oud Al Sultan” and many more to provide a wide variety of products to customers to serve all their occasions and gifting needs. 

Floward CEO, Mr. Abdulaziz Al Loughani said: “We are proud of the growth that we were able to achieve in the UAE, thanks to our remarkable team and the great efforts that they put in every day to ensure delivering a high-quality service that suits our clients, their expectations and gifting needs. This year is only the beginning of our journey for Floward in UAE, and we have great aspirations for our operations in all countries we are in.” 

Established in 2017, Floward is a full-fledged e-commerce solution that offers prime fresh-cut flowers sourced from the best growers and farmers around the world and arranged locally by a team of florists and designers. Floward also offers cakes, chocolate and perfumes curated by the region’s most exciting designers bundled with its flower arrangements and manages the last-mile same-day delivery to ensure the best customer experience.